Overview
Make is a visual AI automation platform that enables hospitality businesses to connect any app, data source, or AI model into automated workflows without writing code. From simple task automation to orchestrating complex AI agents, Make provides a drag-and-drop interface with real-time visual mapping for clarity and control.
Key Features for Hospitality
- 3,000+ Pre-built App Integrations: Instantly connect hotel tech stacks including PMS, CRM, email, messaging, and AI models like OpenAI. Automate booking confirmations, guest follow-ups, and review management.
- Visual Workflow Builder: Design automations visually with no coding required. Example: automate guest welcome emails, housekeeping scheduling, or dynamic pricing updates.
- AI Agent Orchestration: Build autonomous AI agents for tasks such as personalized guest recommendations, chatbot responses, or expense auditing (as used by Celonis).
- Enterprise-Grade Security: Built-in GDPR, SOC 3, and SOC 2 Type II compliance, encryption, and SSO – critical for handling guest data.
- Real-Time Monitoring: Visual map to monitor and manage all automations and AI agents across departments (IT, Operations, Marketing, Sales, Finance, CX).
Target Audience
Ideal for hotels, resorts, and hospitality groups looking to reduce manual work, speed up operations, and improve guest experiences through automation and AI. Suitable for IT teams, operations managers, and marketing departments.
Customer Impact
Leading companies like FranklinCovey saved $100,000s and hundreds of hours using Make. Perk unlocked internal efficiencies, and Celonis lowered annual expense auditing costs with Make AI Agents.
