Overview
Bookboost is a hospitality marketing and CRM platform that unifies guest data from 70+ sources (PMS, booking engine, OTAs) into a single, clean guest profile. It enables hotels to build automated, personalized guest journeys across email, SMS, WhatsApp, and webchat, driving repeat bookings and reducing manual front-desk work.
Core Value Proposition
- Data Unification: Connect your PMS, booking engine, and guest touchpoints. Bookboost merges data from 70+ sources into one clean guest profile per person, across every property.
- Segmentation: Build dynamic guest audiences based on stay history, preferences, booking channel, and behavior. Segments update in real time as new data flows in.
- Multi-Channel Activation: Trigger personalized journeys, send targeted campaigns, and respond to guests across email, SMS, WhatsApp, and webchat.
- Measurement & Refinement: Track campaign ROI, guest satisfaction, and segment performance. Use insights to refine audiences and sharpen every future journey.
Key Features
- CDP (Customer Data Platform): Unified guest profiles, smart deduplication, GDPR-native, EU hosted, with consent management and CLTV calculation.
- Journey Builder: Visual drag-and-drop canvas for pre-arrival, in-stay, and post-stay flows. Reservation-triggered automation with 80+ personalization tokens.
- Broadcasts: Targeted email, SMS, and WhatsApp campaigns with A/B testing and low-code email builder.
- Unified Inbox: All guest messages from WhatsApp, email, SMS, webchat, Booking.com, and Expedia in one screen. Smart routing, quick replies, and reservation context.
- Insights Platform: Custom dashboards, campaign ROI tracking, segment analysis, and real-time reporting across all properties.
- Guest App Add-on: Branded check-in, digital room keys, local guides, and feedback collection.
- AI Agent Add-on: Context-aware, multilingual AI that handles guest enquiries automatically.
Target Audience
Hotel groups, independent hotels, and hospitality businesses of all sizes looking to increase direct bookings, improve guest loyalty, and streamline guest communication.
Proven Results
- 23% OTA guest data recovered
- 9x higher conversion than traditional systems
- 2h+ saved per employee per day
- 5-digit annual savings achieved
